So, between the S22 and probably some AT&T improvements, seems like mmW in downtown Austin is getting a little better. Also means that n5 and LTE just outside mmW coverage is less loaded, so I can get much better speeds (200+/70+) than where there's no mmW for offload.
T-Mobile isn’t raising prices but upselling to Magenta Max
Once again, the strategy goes back to Magenta Max, and to “give customers benefits that they are willing to pay more for,” Katz said. “What we're seeing with Magenta MAX is the majority of our loading mix is coming on to Magenta Max, and we still have a lot more room to run, because less than 15% of our base is on it. So we expect to still see ARPU growth, but do it through creating value with customers and giving them an exchange of value that they’re willing to pay more for.”