Considering Amazon was said to be losing a couple bucks on the hardware at launch, to sell it for $60 less than reg price with a full warranty, as you said, unbelievable deal! Even if it is "reconditioned," they still stand behind the product and will fix or replace anything wrong with it. As I said earlier, I was having ghosting/screen burn in issues, and after 10 minutes or so on the phone with a rep, there was another Kindle Fire on its way to my house. The replacement works perfect.