It is a non issue to me, since I pay 152 for ED 1500 with 3 lines. Nothing else compares to that with unlimited data, plus having to switch to AT&T /direct tv would be a nightmare. I get a nice discount from Sprint for my employer than I get a discount from Sprint for having automatic debt to pay my bill. Trust me I have crunched the numbers with other carriers and it's would pain me to leave my Sprint plan.